B2B Advertising Examples: 7 Cool Display Ads

I always say that B2B needn’t be boring, but when I looked at online ads, I found most of them were so very basic. There were some for industrial products that actually featured pics and prices of tools on online banner ads—very unimaginative. So I looked for the best online banner display ads I could find and here are my picks for the 7 best B2B advertising examples. There are some cool ideas here for your brand building digital campaigns, so read on.

When I saw this advertisement, I was immediately intrigued by its unusual claim of being the “second-best business book ever written.” It struck me as a clever departure from the typical headlines that always claim to be the best. The minimalist design grabbed my attention, with its focus on the book cover and release information. The contrasting colors created a strong visual impact while the text was very readable. The future release date cleverly built anticipation, and the website link provided an immediate call-to-action. This ad’s combination of confidence, simplicity, and intrigue made me feel it was effective and engaging.

To see the ad creatives and read about all the 7 I selected, read the full blog post here.