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Marketing

How to Make YouTube Shorts that Go Viral: An In-Depth Guide

Written by Uplyrn Team
Last Updated: Nov 07, 2023

YouTube Shorts is like the cool new kid on the YouTube block. It's all about creating and sharing short videos that pack a punch. So, if you're ready to hop on the trends train and learn how to make Shorts, you've hit the jackpot. In this epic guide, we're gonna break it down for you, step by step, so you can create Shorts that'll have your audience begging for more. Get ready to upload YouTube Shorts and make your mark on the YouTube world!

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Understanding the Basics of YouTube Shorts

Before we dive into the process of how to make YouTube Shorts, let's get a grip on the basics of this feature. YouTube Shorts, also known as yt shorts, are like those vertical videos that are all the rage these days. They can be up to 60 seconds long and can feature all sorts of content, from hilarious comedy skits to impressive dance routines, DIY tutorials, and more. You can shoot these videos right within the YouTube Shorts app or upload videos from your device's gallery. How convenient is that?

When it comes to creating YouTube Shorts, there are a few things you need to keep in mind. First and foremost, the vertical format is key. It's what makes Shorts look so good on mobile devices. The video takes up the whole screen, giving viewers an immersive experience. It's like they're right there with you, but without the awkwardness.

Another cool thing about YouTube Shorts is that you can add text and music to your videos. This means you can spice up your Shorts with captions, titles, and catchy tunes. It's like adding a little extra pizzazz to your already awesome creation. The text can be used to convey a message, provide context, or just show off your creative side. The possibilities are endless!

Now, let's talk about the 'shorts' button. It's like the VIP pass to a world of entertaining and bite-sized content. This button is right there on the app's navigation bar, making it super easy for users to discover and watch short videos from different creators. It's like having a secret entrance to a hidden treasure trove of awesomeness. Who wouldn't want that?

And here's the cherry on top: YouTube's recommendation algorithm. This fancy algorithm takes into account things like viewer engagement, video quality, and relevance to suggest Shorts to users who might be interested in similar content. So even if you're a newbie, you still have a shot at getting your yt Shorts noticed and maybe even going viral. Talk about leveling the playing field!

YouTube Shorts also give content creators a chance to showcase their talent and creativity in a concise and impactful way. With just 60 seconds to work with, you have to grab your audience's attention right from the start and deliver something amazing. It's like a challenge for the creative minds out there. Can you captivate your audience in just one minute? Show us what you've got!

But wait, there's more! YouTube Shorts are also a playground for creators to experiment with different styles and formats. Whether you want to show off your killer dance moves, share a quick cooking tip, or wow everyone with a stunning time-lapse, Shorts give you the platform to do it. It's like a blank canvas waiting for your artistic touch. So go ahead, unleash your creativity as a YouTube Shorts creator!

Keep reading to find out how to make your YouTube short videos go viral.

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Setting Up Your YouTube Short Video

Before you start creating your YouTube Shorts, make sure you have all the necessary gear and gadgets. While you can shoot Shorts videos straight from your mobile device, using a tripod or stabilizer can really level up the quality of your short videos. Oh, and don't forget about lighting! Shooting in well-lit areas or splurging on some affordable LED ring lights can make a world of difference.

To create your YouTube Shorts, open up the YouTube app and tap on the 'plus' icon right smack in the middle of the screen. Choose the 'Create a Short' option, and voila! You'll be whisked away to the Shorts camera interface. From there, you can take your pick between recording a brand new video or uploading one from your device's gallery. Easy peasy, lemon squeezy!

Choosing a Video Topic for Your YouTube Shorts

When it comes to selecting the right video topic for your YouTube Shorts, you gotta think like a pro. You need to cater to the interests and preferences of your target audience, but hey, no pressure! Just explore those trending topics within your niche and let the brainstorming begin. Get those creative juices flowing and come up with ideas that are not just catchy, but also have the potential to go viral.

Now, here's a little secret sauce for you. Capitalize on current events, challenges, or popular memes that your target audience can't resist. And hey, don't be afraid to take inspiration from successful YouTube Shorts by other creators in your niche. But remember, you gotta add your own unique spin to ensure originality.

Oh, and one more thing. YouTube Shorts need to grab the viewer's attention faster than a cheetah chasing its prey. So choose topics that are visually engaging and can be easily understood even without sound. Trust us, you'll be a YouTube Shorts sensation in no time!

Crafting an Engaging YouTube Short Video Script

While YouTube Shorts are typically more casual and spontaneous, having a basic script or outline can help you stay focused and deliver your message effectively. Keep in mind that you only have a few seconds to grab your viewer's attention, so let's make those seconds count, shall we?

Start strong by introducing your video's hook within the first few seconds. This can be a quick preview of what the video is about or an attention-grabbing visual that piques curiosity. Keep your script concise, using short and punchy sentences to maintain momentum throughout the video. Think of it like a speed dating session with your viewers - you want to make a memorable impression in a short amount of time.

Take advantage of on-screen text overlays or captions to reinforce your message, as many viewers watch Shorts with the sound off. And hey, don't forget to sprinkle in some humor, storytelling, or unexpected twists to create an emotional connection with your audience. Let's leave them laughing, crying, or scratching their heads in awe - whatever it takes to make a lasting impression. So go ahead, get creative, and let your script shine with a touch of wit and charm.

Tips for Creating Eye-Catching YouTube Short Videos

Creating eye-catching YouTube Shorts involves a combination of visual techniques and editing tricks. So, here are some tips to help you make your Shorts stand out and go viral (in a good way, not like a contagious disease):

Use Dynamic Camera Angles

Get creative with your camera angles, like low or high angles, to add some visual pizzazz to your Shorts. It's like giving them a little extra spice, you know?

Apply Creative Transitions

Spice up your Shorts even more by incorporating unique transitions, like zooms, swipes, or fades. It's like adding a dash of magic to your videos, keeping your viewers engaged and wanting more.

Utilize Effects and Filters

Take your Shorts to the next level by enhancing them with effects and filters that match the tone and style of your content. It's like putting on a fancy outfit that perfectly complements your personality and makes you look stunning.

Remember, experimentation is key: Don't be afraid to try new techniques and push the boundaries of creativity. It's like being a mad scientist in your video lab, cooking up something extraordinary that will make your Shorts stand out from the crowd.

So go forth, my friends, and create some eye-catching YouTube Shorts that will make people go "Wow!" and hit that subscribe button faster than you can say "Lights, camera, action!"

Editing Your YouTube Shorts Video

So, you've captured the footage for your YouTube Short, huh? Now it's time to work some magic and bring your vision to life! Lucky for you, there are tons of editing apps out there for both iOS and Android devices that offer a whole bunch of fancy editing tools and effects.

First things first, let's trim away all the unnecessary stuff and keep your Short nice and concise. We want to keep those viewers engaged, after all! And hey, why not add some text overlays, captions, or subtitles to make your video more accessible and appealing to a wider audience? Get creative with the pacing of your shots and don't be afraid to throw in some popular music or sound effects to really amp up the viewing experience.

Oh, and don't you dare forget about the thumbnail! It's like the cover of a book - you gotta choose something visually striking that accurately represents your video and makes people just itching to click and watch.

Adding Music and Other Effects to Your YouTube Shorts

Let's talk about how you can take your videos to the next level with some groovy tunes and cool effects. 🎵💥

So, you know how music can totally amp up the impact of your Shorts, right? It's like the secret ingredient that sets the mood and gets people hooked. And lucky for you, YouTube has this massive library of copyright-free playlists just waiting to be explored. 🎶

But wait, there's more! You can also play around with other effects to really make your Shorts pop. Think text animations, trendy sound effects, and even visual filters. It's all about that extra wow factor! 💥✨

Now, here's the thing: while it's awesome to experiment with all these cool effects, you gotta remember to find the right balance. You want them to complement and enhance your video, not overpower it. It's like adding just the right amount of spice to your favorite dish. 🌶️🍲

So go ahead, get creative, and make your YouTube Shorts stand out from the crowd. With the perfect soundtrack and a touch of pizzazz, your videos will be more memorable and shareable than ever before. Happy creating! 🎥🎉

Strategies for Promoting Your YouTube Shorts

Creating compelling YouTube Shorts is just the first step. Now, let's dive into some strategies on how to make viral videos and conquer the YouTube world:

Optimise Your Video Titles and Descriptions

Use relevant keywords, catchy titles, and descriptions that are so compelling, viewers won't be able to resist clicking on your Shorts. It's like putting a "Do Not Press" button in front of them!

Engage with Your Audience

Don't just sit back and watch the comments roll in. Jump into the conversation, reply to comments, crack some jokes, and show your viewers that you're the most entertaining creator out there. And hey, don't forget to ask for feedback – you never know when someone might drop a hilarious suggestion!

Utilise Social Media Platforms

Take your Shorts to the next level by sharing snippets or previews on platforms like Instagram, TikTok, or Twitter. It's like giving your Shorts a VIP pass to the coolest parties in town – everyone will want to join in on the fun!

Collaborate with Other Creators

Team up with fellow creators in your niche and create a Shorts revolution! By cross-promoting each other's Shorts, you'll not only expand your audience but also create an army of fans who can't get enough of your content.

By implementing these side-splitting promotion strategies, you'll skyrocket the visibility of your YouTube Shorts, attract a wider audience, and increase your chances of going viral on YouTube. So, get ready to make 'em laugh with funny videos and conquer the YouTube scene!

Troubleshooting Common YouTube Short Issues

Well, buckle up because it's not all rainbows and unicorns. But fear not! We're here to help you navigate through some of the common issues you might encounter. Let's get started, shall we?

Poor Visibility

Ah, the struggle of being seen in a sea of content. But fret not! To boost your Shorts' discoverability, sprinkle some magic by using relevant keywords, captivating thumbnails, hashtags for YouTube Shorts and titles that scream "click me!"

Lack of Engagement

Crickets chirping Don't worry, it happens to the best of us. To get those viewers to hit that likes and shares button, drop a comment, and be your channel subscribers, you gotta give 'em a little nudge. Add some prompts within your Shorts or in the video description, and watch the video engagement roll in!

Copyright Infringements

Ah, the dreaded copyright monster. Don't let it ruin your Shorts party! Avoid using copyrighted material without proper permission. Stick to licensed music and your own original content to keep those copyright issues at bay.

Remember, folks, Rome wasn't built in a day, and neither will your YouTube Shorts empire. It takes time, persistence, and a sprinkle of luck. So keep experimenting, listen to your viewers' feedback, and keep refining your content. Who knows, maybe one day you'll go viral on YouTube! fingers crossed

Conclusion

So, in a nutshell, YouTube Shorts are like the magic wand for creators to unleash their creativity and grab the attention of a massive audience in a blink of an eye. Just follow the basics, whip up some killer scripts, and sprinkle in some visual wizardry, and voila! You'll have YouTube Shorts that will leave viewers spellbound and skyrocket your chances of going viral.

Oh, and don't forget to promote your Shorts content like a boss, engage with your audience like a pro, and explore those sweet YouTube Shorts monetization options to maximize the impact and reach of your content. And remember, success in the realm of YouTube Shorts requires a dash of patience, a pinch of persistence, and a whole lot of learning, experimenting, and hard work.

May the force be with you! Good luck!

Brandon Kaplan
Featured Uplyrn Expert
Brandon Kaplan
Director, Filmmaker
Subjects of Expertise: Filmmaking, Animation
Featured Uplyrn Expert
Brandon Kaplan
Director
Filmmaker
Subjects of Expertise
Filmmaking
Animation
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